Embedded finance is the next big thing in the finance sector. It’s the process of combining a non-financial service company, like a ride-sharing or retail business, together with financial services like the processing of payments, lending, or insurance to offer an enhanced consumer experience.
For embedded financing, a third-party lender or bank isn’t usually in the picture. Companies that use embedded finance have discovered an opportunity to be the bridge between them and their consumer.
As embedded finance grows more popular, look at the examples of embedded technology to learn more about its utilization and growth potential.
Take a look.
1. Embedded Payments
Sometimes, paying in cash for a product or service can make the customer reconsider their purchase. With embedded payments, buying is pretty effortless for shoppers.
Instead of finding cash or using credit cards, an individual can download an app that has embedded payment programs and just tap a button to make a purchase
2. Embedded Card Payments
The use of debit cards allows companies to simplify the payment of contractors or employees. Instead of cutting cheques or issuing direct deposits, companies can transfer payments to their company’s cards.
In exchange for a white label debit card, businesses will pay the card issuer in full or part of the interchange charges.
3. Embedded Lending
In the past, when a person needed to borrow money, they seeked a loan from the bank or got a credit card.
Today embedded lending allows people to apply and get loans right when they make a purchase. The embedded lending programs let the buyer split an online purchase into smaller monthly installments. For instance, a $100 purchase can be split into four equal installments of $25.
4. Embedded Investments
For the common person, investing appears complicated and difficult to follow. However, Embedded banking plans that ease the investing process look to change that. One instance is Acorns which puts money into the spare change of people by rounding purchases.
5. Embedded Insurance
The embedded insurance program eliminates brokers or insurance agents from the process of purchasing an insurance plan.
In the past, purchasing insurance was necessary when buying a home or car. It was also an important part of the procedure. To speed up the process, certain companies have come up with ways to incorporate insurance into the process of making major purchases.
One such example is Salty Insurance. It comes with an AI-powered and machine-enabled platform that lets various carriers and insurance distributors offer their services to the customers.
Salty aims to make life’s important moments worthwhile by offering suitable insurance when the customer needs it the most. The best part about Salty’s embedded insurance feature is the flexibility, the customer can customize the cover as per their requirements.
Moreover, the app is available on Android and iOS devices, so using it on the go is easy.
6. Embedded Banking
Embedded banking isn’t simply another name for embedded finance. It consists of companies offering banking services intended to substitute conventional financial organizations’ savings or checking accounts.
Examples of embedded banking include, the debit card from Lyft, which allows drivers to get paid by the ride-share firm instantly. Motorists can also set up a different savings account via the program.
Embedded technology is making waves in the technology world. The above-mentioned embedded technologies are just a few of the many instances of this advancement being a boon for both service providers and customers.
What do you think about this technology? Let us know in the comments.