Yes and Yes. The need for providing efficient services today is greater than ever before. In this competitive scenario, customer relationship management (CRM) is extremely crucial for survival, as it helps in providing personalized and customized services that most consumers demand. However, a large-scale implementation of CRM remains beyond the budget of most business enterprises even today. Cloud-based CRM presents itself as a viable alternative that fits the bill for all your customer relationship needs without burning a hole in…
